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 We are RocketFuel. We are a strategic branding & design group.

Powering the next generation of great brands through our team of industry experts. We offer a unique approach to branding, marketing and commercialization of new and emerging products that launches them on a strajectory toward disruption and growth. 

Judge us by our work. Judge us by our results.

JAVANUT: NEW PRODUCT DEVELOPMENT

A new take on two fan favorites

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GO FREE: BRAND REFRESH

Building a truly differentiated brand in a saturated category

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TRANQUINI: BRAND REFRESH

Entering the new modern soda section

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new Product Launches

Speed to market for new products.

VIDA: BRAND CREATION

Spicing up a saturated category.

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NATUR GEEKS: BRAND EXPANSION

Lifestyle brand gone global.

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DOCTOR MORSE’S: BRAND REFRESH

A refreshing brand evolution.

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MINERVA: BRAND Refresh

Leading the better butter movement.

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Minerva Dairy CPG Branding
Patricks Skin Care Branding

Patricks: BRAND CREATION

Finding inspiration from premium automotive design.

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proctor & gamble: BRAND RESTAGING

A fresh start for a legacy brand drives momentum.

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Head and Shoulders Hair Personal Care Branding
Organic Valley CPG Branding

organic valley: BRAND restaging

Leading the charge for the organic farming movement.

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  • “I was very fortunate to have worked with the RocketFuel team on the brand restaging of Organic Valley. This refresh was one of the key components that led to the Cooperative’s incredible growth since then… it grew from $250 Million to $1.2 Billion, adding hundreds of family farmers, and a new portfolio of products.

    RocketFuel is a group of remarkably experienced, intuitive, creative and capable designers and brand strategists - and most importantly - a group with high integrity and professionalism. I highly recommend RocketFuel.”

    CARRIE BRANOVAN, VP Creative
    Organic Valley

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 We’ve fueled giants

Clients include Kellogg's, General Mills, Pepsico, Conagra Brands, CocaCola, Kroger, Nestle, Clorox, and ABInBev
 

And propelled challengers

Clients include Greenworks, Fast Growing Trees, Innovasian, Simple Kneads, OMB Olde Mecklenburg Brewery, Lindy's Homemade Italian Ice